The act of getting your site, service or product hyperlinked on 3rd party blogs is considered to be blog seeding. Blog seeding has started to become a more acceptable form of online marketing in the corporate world to drive traffic and build awareness amongst customers. There are still two camps of believers regarding the practice [...]

It is becoming a lot more important that companies focus on retaining their customers than running after new acquisition in these tough economic times. Every customer that you have falls into certain high level segments: A newly acquired group A welcome group A engaged group A reconnect group and A reward group Spend your marketing [...]